Thursday, August 26, 2010

Connect with a single word

Shouldn't take too long to find that one word connect. As usual, leave your answers as comments.



Jaden it is!

Monday, August 16, 2010

Connect again!

Connect, and leave answers as comments!



The British East India Company. With a brand new Indian CEO, Sanjiv Mehta, and his grand plans. Headquarters, Opium, logo and one of their India bases, check comments for all details!

Thursday, August 5, 2010

Who X?

'X' has been associated with 2 great brands. At 'A', where 'X' worked for over 15 years, 'X' was instrumental in introducing an innovative and unique marketing campaign that left A's competitor and market leader 'B' gasping. 'X' was also the youngest-ever president of 'A', for a while.

Based probably on this success story, company 'C' (which was into a completely unrelated business segment) took 'X' aboard, where 'X' changed the sales structure and the target segment and decided to compete with C's competitor and market leader 'D'. Though C's sales improved 10 times when 'X' was around, margins eroded and 'X' was ultimately forced out of 'C'. In the mean time, 'X' was also declared as highest paid executive in this segment.

Identify X, A, B, C, D.



Illustrious names! Sculley, Pepsi, Coke in the thick of things. Check Sai Prasad's/Dinesh's comments for correct answers